research- how is a movie magazine made?

Research- how is a movie magazine made?




Magazines for movies are normally made from lots of different magazine publishers and editors. They choose interesting new movie that they can get good reliable interesting information on that no other movie magazine has (latest scoop). There are differetn jobs during the making of the movie magazine issue. there would be the journalist getting all the information, asking the questions  and writing up the entire article. There would be a photographer taking lots of pictures of the characters for the front cover image, and making sure they are good quality, the contents page image and the images on a double page spread for the article to pull the readers in and make it appear attractive. There would be an editor for the photographs making sure they are suitable enough for the magazine taking all the codes and conventions into consideration making sure everything is appropriate and there would be a graphic designer, who designs the front cover adding other images and text onto it, making sure it is appealing, eye catching and appropriate for the audience. An editor in chief within the magazine publishing company would look over the magazine to see if it is good enough for publishing, and if it is it will then be sent to printers and distributed throughout the world targeting their audience and keeping the world informed about .

research- Codes and Conventions of a Horror Movie Poster

There are lots of codes and conventions that are tied to media publications that define them and make them different from each other, and even more specific within the horror genre. Magazine front covers, film posters and film trailers are included in this, and the following are tied to each.

A dark, dull colour scheme is to show the dark nature of an evil spirit and the act of taking the life out of someone when they are possessed. This lack of colour can also be connotated with death and fear as can be seen in the "Possession" poster below.

Distorted text reenforces the possessed or cursed element of a supernatural/paranormal film. It reflects the idea of something normal being destroyed and eroded, just as the serif font is being. The font is legible, but the destruction of it is clear, as can be seen above.

An image that fills the entire frame is to attract the attention of the target audience. Were it to be a small image, it wouldn't be as appealing and they may look over it. But, if the image fills the frame or looks abnormal, the attention is immediately caught.

A title is Generally towards the bottom of the page, the title is made of one or two main words, and is in a simple font that is usually uppercase. The few words means that it stays in the audiences mind and is easy to remember. Most films have "the" and then a word, but in conversation, the "the" is usually cut off because the single word following it is more memorable. The simple font is commonly a serif font and it is classic and widely used, and it is in uppercase to attract attention.

A release date is a vital piece of information, the creator can place the date towards the base of the poster, usually in the same font as the title, to tell the audience when it is released. If a release date has not yet been decided or announced, then "coming soon" will be used to create intrigue. The audience will then be checking regularly as to when the film comes out in cinemas.

Institutional information - When featured, this section of information details the information of who is starring, or worked on the film and is shown inconspicuously at the very bottom of the page. This convention isn't always followed because the audience doesn't find it that interesting or useful. Whilst it can be used to see who is in the movie, horror movies tend to use actors that aren't famous so they wouldn't recognise the name anyway. Were the name of a writer, director, producer or actor to be classed as important, then they would place it somewhere else on the poster to attract attention. 

th Main image will always reflect something that is significant to the narrative, be it the antagonist, protagonist, location, or weapon. The image generally features some form of horrific imagery, which may be obvious or subtle, so signify the genre of film that it belongs to. The main image also fills up the entire frame, and when there is an exception, the black space emphasises the main feature of the image.

research- the sixth sense magazine analysis

I chose to analyse the movie poster for ‘The Sixth Sense 1999 becase it says on the IMDB it is the highest grossing horror film of all time, liked this poster because it is simple yet effective and is full of the typical codes and conventions of the horror genre.

The black background uses the colour black this connotes death, mystery, suspense, horror and danger, it is also a colour that fits the convention of the horror genre and is used in all movies in some way to create fear within the target audience. The background also allows for the characters on the poster to stand out and for the eye to be drawn to them, this works especially well for the  image of the boy on the right hand side that is emerging from a glow, by using a dark background it helps to emphasise certain parts on the poster.

The actors name (Bruce Willis) has been placed at the head of the poster, it is singled out and although there are other actors in this film the production company have chosen to only have his name present within the marketing product. The effect of this is to draw attention to him as an actor; he is a very successful and has starred in many other popular film titles, this will encourage people to watch ‘The Sixth Sense’. The colour used for this particular text is in white which works well to contrast against the black background making it stand out for the intended audience.

The title ‘The Sixth Sense’ situated towards the bottom of the poster stands out however does not draw your attention away from the main image. It  uses a font which looks like handwriting, maybe of a child’s level of writing as it is spaced out and the lettering is uneven, this infers the context behind the storyline. The font is also very eerie as it looks as though it has been scratched in the poster or written on a white board, this very idea creates images of horror in the audience. Again, the font is white which makes it stand out against the black background.

The dominating image used on the poster is a close up head shot of Bruce Willis, using his image will encourage people to watch this film as again, he is a successful actor which will influence people’s decisions into watching this film. Bruce Willis also has a shadow cast over his face, this is an enigma code (Barthes) which evokes mystery for the audience which works successfully for the horror audience as creating mystery is a typical convention for the genre. Using a close up shot is effective as is captures the emotions expressed by Bruce Willis, he is looking serious and has his head turned away from the image on the right, this infers how the image on the right is something of a serious nature and something to be worried about, this again creates mystery (enigma code).

The image on the right is a silhouette of a boy who is walking from a light. The use of a silhouette disguises the identity of this boy which creates mystery as to who he is and what he potentially has to hide – another enigma code. The light which shines behind him could connote the light of death or some body coming back from the dead, it could also represent life. The light/glow also reminds me of a spirit which could infer the context of the plot.

 

Research- movie codes&conventions/ movie poster cliches/ movie poster montage

This is a PowerPoint that I made on movie poster codes and conventions along with movie poster clichés and a movie poster montage.

 

Research - Analysis of a movie poster

This is my movie poster analysis of the Blair witch project, which I analysed in order to help me in the making of my movie magazine poster.

 

 

Research - How a movie poster is made?

This is my prezi presentation on the background in what goes on in the making of a movie poster.

Research-product placement

Product placement-

The Cannonball Run and Smokey and the Bandit film series featured conspicuous placements. The film E.T. is often cited for its multiple, obvious placements.Cheerios and Coca Cola, had product placement in the Andrew Lloyd Webber musical Evita and in Superman - the movie and the sequel superman 2.Clark Kent eats Cheerios for breakfast in Smallville. In superman 2's climax, Superman crashes into a giant Coca-Cola advertisement and saves a bus-full of people bearing an ad for Evita, before he smashes into a Marlboro delivery truck.

Placements fall into two categories: those that are donated to reduce production costs and those placed in exchange for compensation.  Lotz refers to two classifications within these two categories, what she refers to as "basic" and "advanced". Basic placement is when the logo of an object or a brand name is visible but the characters don't draw attention to the brand. Advanced placement is when the product or brand is mentioned by name by characters in the show or movie.



Viral Marketing Research-

In 1999, Daniel Myrick and Eduardo Sanchez began drumming up buzz for their now-legendary movie, The Blair Witch Project, using innovative techniques made possible by the relatively new culture of the Internet. The film is an early example of the “found footage” style that is made to look like amateur video shot by real people. Myrick and Sanchez, along with Artisan Entertainment, capitalized on the realistic look of Blair Witch to build a campaign around it that suggested the footage actually was real.

The Blair Witch Project marketing campaign used a website designed to convince people that the horror/mystery scenario of the movie was an actual missing persons case. Myrick and Sanchez also visited online message boards to spread rumors about the mystery. The campaign was so successful that many people still believed the movie depicted actual events by the time it was released in theaters.
On a budget of less than $1 million, The Blair Witch Project grossed nearly $250 million. The buzz stemming from the innovative, Internet-based marketing campaign turned what could have been just another horror movie into a national phenomenon.

Production company research-

I would choose this production company because it produced the Blair witch project and as it is the kind of genre I am aiming for as well as the fact that they produced the film that I analyzed ( Teaser trailer analysis).

Haxan Films is a production headquartered in Orlando, florida. They are famous for producing the cult classic independent horror film The Blair witch project. The name is taken from the 1922 Swedish/Danish silent movie Haxan ("The Witch").
The company was founded by five graduates of the university of central Florida film Program. Also known as "the Haxan Five", the company is run by Eduardo sanchez, Gregg hale, Daniel myrick, Robin Cowie and Michael Monello.